Purchase a brand new Ford EV and get a free residence charger as a part of its new “Ford Energy Promise.” This system is designed to lastly put the EV misperceptions to relaxation whereas making it even simpler to go electrical.
It’s “not vary anxiousness, however change anxiousness,” Martin Delonis, Ford’s senior supervisor of enterprise innovation and E-Advertising and marketing, defined.
After some digging, Ford discovered that patrons on the fence about driving an EV are principally fearful about how far it can drive, its prices, and its high quality.
Nonetheless, a lot of the considerations are removed from true. For instance, Ford discovered that almost all electrical autos have a decrease possession value than a comparable gas-powered automotive.
Vary anxiousness is one other fear, however Ford’s F-150 Lightning and Mustang Mach-E (and plenty of EVs) supply over 300 miles EPA-estimated vary.
To alleviate these considerations, the corporate launched its new “Ford Energy Promise” program. The initiative goals to shut the hole between perceptions about EVs and the fact. Ford is addressing 5 areas: Vary, Charging, Battery Well being, House Charging, and Timing.
Ford presents a free residence EV charger as a Energy Promise
Beginning October 1, 2024 all new Ford electrical automobile patrons (F-150 Lightning, Mustang Mach-E, and E-Transit) will obtain a free residence EV charger. To sweeten the deal, Ford additionally covers normal set up prices. The supply is Ford’s method of creating it simpler for drivers to transition to electrical.
Following a 2024 survey, Ford discovered that 89% of EV consumers usually tend to buy if they’ve residence charging. In the meantime, 92% of householders discover that charging at house is as straightforward as charging their telephones.
In accordance with Ford, most drivers don’t notice the true advantages of driving an EV. One of many greatest is waking as much as a full cost day by day with the power to cost at residence.
Ford EV drivers even have entry to its BlueOval Cost community, the most important in North America with over 75,000 chargers. They’ll additionally cost on Tesla’s Supercharge community with an NACS adapter.
Though constructed to final, Ford is providing an 8-year, 100,000-battery guarantee to ease considerations over battery well being.
As well as, Ford presents 24/7 stay electrical automobile help and proactive roadside help for around-the-clock assist.
Able to make the most of the deal? We may help you get began. You should use our hyperlinks beneath to search out offers on new Ford F-150 Lightning and Mustang Mach-E fashions in your space.